Business Description
Yes to Sports is a dynamic global social initiative officially registered in the UK and established in 2025. Powered by World Wide Marketing & Consultancy in partnership with Zozaza, the campaign uses sports as a transformative tool to provide youth with safe spaces, positive influences, and meaningful activities.
The Mission: The initiative is dedicated to empowering young people to choose a path away from crime, drugs, and digital addiction. By turning energy into purpose, “Yes to Sports” promotes physical health, mental wellness, and discipline within underserved regions and high-risk communities.
Key Focus Areas:
- Youth Engagement: Targeting misguided youth to combat drug abuse, knife culture, and bullying through inclusive sports programs.
- Health & Wellness: Addressing mental health challenges such as depression and stress, as well as physical health issues like obesity and diabetes.
- Digital Detox: Encouraging young people to reduce social media and gaming overuse in favor of active community participation.
- Character Building: Using the universal language of sports to teach teamwork, leadership, and unity.
Impact Goals for 2026: The campaign has set ambitious targets to drive real change, including engaging over 5,000 youth, hosting 30+ community events, and providing 500+ mentorship hours focused on essential life skills.